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Nelson Pimenta

Lead Product Designer

Product Designer with over 10 years of experience leading design in Media,

Fintech, Enterprise SaaS and Blockchain.

June 2020 – Present

Nexthink

Led the redesign of Engage, an AI-powered communication tool used by 10M+ employees, raising response rates by 20% and driving new customer acquisition. Led the design of Flow, a low-code orchestration that leverages AI-powered data and real-time workflow automation, now adopted by 300+ enterprise customers.

Role

Senior Product Designer

Sept 2017 – Apr 2020

ConsenSys

Led product design of Kauri, a decentralised community technical knowledge platform, which provided tools for web2 developers to learn web3 skills.

Role

Lead Product Designer

Mar 2017 – Sept 2017

JPMorgan Chase & Co

Led the design of cloud-based applications for the Global Technology Infrastructure team, simplifying virtual machine management and improving efficiency across the global enterprise.

Role

Lead Product Designer – Consultant

Aug 2016 – Mar 2017

Lloyds Banking Group

Increased customer cognitive retention by 30% by designing visual infographics for complex bank account products and simplifying banking terminology. Reduced the average in-branch account opening time by 62% (80min to 30 mins) by redesigning the product selector tool, rolled out nationwide across UK branches.

Role

Senior UX Designer – Consultant

Nov 2015 – Aug 2016

American Express

Led the redesigned of Membership Rewards experience, increasing customer point spending activity by 5%+ across global markets. Unified fragmented Amex card offers into a single mobile-first journey, improving engagement.

Role

Lead UX Designer

Jun 2014 – Nov 2015

HSBC Bank

Managed a team of 9 Product Designers based in London, Leeds and Krakow. Delivered global product initiatives, including Personal Loans and Mortgages, and shaped HSBC’s 2015 Concept Vision.

Role

Product Design Manager

Mar 2013 – May 2014

Barclays Retail Bank

Redesigned the Current Accounts, reducing bounce rates by 70% and increasing traffic by 30% across mobile and desktop. Increased FX payments by 14% by incorporating searchable SWIFT BIC and IBANs to international payments.

Role

User Experience Designer

Oct 2010 – Mar 2013

BBC iPlayer – Radio & Music

Led redesigns of iPlayer Radio homepage, Top 40 Charts, Radio Playlister and UK online RadioPlayer – Radio network (60 stations). Collaborated with other designers & cross-functional teams to deliver new designs for Radio 1 & 1Xtra and Radio 4Extra.

Role

User Experience Designer